Akai Heya is an urban legend that made its rounds on the internet, but there are two versions and there are times where there is a third that melds the two versions together. The first is about an advertisement window that opens when one is surfing on the internet, and you musn't close it because it is an invitation from the "red room". A boy hears this story from a friend, and when he goes home, he sees an ad window, "Do you like it?", but the boy closes it despite remembering what his friend had told him. But no matter how he tries to close it, it stays open. He begins to see different words appearing between "do you" and "like it?", such that the sentence become "Do you like the Red Room"? [the "between" applies to the Japanese sentence structure] A list of names then appears and the screen turns red, and the final name on the list is the name of his friend who told him the story. The boy then loses consciousness.
The other story is about a taxi driver who picks up a beautiful lady who is dressed entirely in red in the outskirts of town. Although the taxi driver tries to talk to her about all sorts of things since she's a beauty, she doesn't say anything after telling him her destination. When they reach her apartment, the taxi driver ascertains that she has entered her apartment before proceeding to peep at her through the fish eye lens on the door peephole. However, the whole room is red like her clothes so he can't see her well. The driver gives up and leaves. Later he hears a colleague talking about how he'd picked up a ghost, and when he hears the details he realises it's the same red woman. The colleague says that she was totally red right down to her eyes, as if they were thoroughly bloodshot. The first driver then realises that he had been looking into her bloodshot eyes as he tried to peek through the peephole.