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Reborn lived for 9 years, Toriko is doing 8 this year. So if it ends this year will have less time than Reborn. Nisekoi is doing 5 years so is nowhere close to those 2 cases.I can understand that, but Reborn was more popular than both Toriko and Nisekoi but it got axed, and let's not forget the big one Saint Seiya which was also rushed to an ending. Maybe their business practices changed in the last three years....
Also in the Magazine and as a overall Franchise Toriko is more popular than Reborn! Just in volume sales, where they are close to each other, Reborn was in overall better.
Saint Seiya lived for 5 years, Bleach was for 8 years in the Top 3 series. In terms of contribution to the magazine Bleach did obviously way more than Saint Seiya.
Note that letting a series live longer or not is dependent of the moment and isn't something that is comparable between series. You can't say because a series X is more popular than Y, than it will be cancelled later than Y.
I don't think their business practices changed at all, just different circumstances.
